Dr. Busby received his PhD from The University of Exeter in Geography.He has done M.Sc from University of Surrey on Tourism Education. he workrd at Plymouth School of Tourism & Hospitality as a Programme Manager, Pathway Coordinator, Associate professor and programme manager.

His research interest includes Heritage Tourism, Cornish Studies, Area Studies, Geography, Business, Tourism Studies, Tourist Behavior, Cultural Studies, Anthropology of Tourism, Tourism Marketing, Tourism Management, Social Sciences, Tourism Planning and Policy, Tourism, Internships (Active Learning), Internship, Tourism Education, Film Tourism, Literary Tourism, Celtic tourism, and Visitor attractions.