Declining Acceptance of Genuine Leather over Faux Leather: A Review Paper with Special Reference to Kutch

Globalization has highly impacted the leather industry demographics for clothing and accessories. This paper provides the current scenario of consumer perception of faux leather over genuine leather. India's diverse culture is firmly embedded in its history and customs. It has a diverse spectrum of traditional fabrics and artistry, resulting in artistic and unusual items. Gujarat is a place of contrasts, spanning from the periodic salt deserts of the Kutch district in the north to the typically dry and semiarid scrubland of the Kathiawar Peninsula, the lush, rich coastal plains of the state's southeastern region. Gujarat was likely the world's most prominent hub for excellent commercial needlework. This paper aims to highlight.