Huong Hue Do Author
Subjects of specialization
Affiliation
Tourism, Qualitative Analysis, Quantitative Analysis, Interviewing, Participant Observation
Department of Tourism, Hoa Sen University, Vietnam
Do Hue Huong has moved to Thai Binh Duong University since 2020 after over ten years with Hoa Sen University. She obtained her PhD in the field of tourism from Department of Tourism, Hospitality and Sport Management, Griffith University in 2014. She is interested in researching consumer behaviour, market segmentation, sustainable tourism and ecotourism. Her expertise in mix research methodology allows her to use both quantitative and qualitative for her research.
Research Article Subscription
Author(s): Vi Tuong Tran, Huong Hue Do, Ngoc Vu Nhu Phan, Tu Ngoc Nguyen and Nguyen Van Trang
An Impact of Social Media and Online Travel Information Search in Vietnam
Abstract
Social media is increasingly prevalent among and beneficial for travelers. A large percentage of travelers use search engines when it comes to making travel-related decisions. In addition, social media websites which appear on the search results are becoming preferable information sources to travelers. In Vietnam, numerous customers (83%) use search engines b... view moreĀ»