Jonathon Day Author
Subjects of specialization
Affiliation
HTM 37000 Sustainable Tourism and Responsible Travel, HTM 21200 Introduction to Management in Hospitality and Tourism, HTM 46300 Advanced Event and Meeting Planning, HTM 53100 Marketing 2
Associate Professor at Purdue University West Lafayette, Indiana, United States
Jonathon Day, Ph. D. is an Associate Professor and Graduate Program Director in Purdue University's School of Hospitality and Tourism Management. His research interests focus on sustainable tourism, responsible travel, and strategic destination governance within the tourism system.
Research Article Subscription
Author(s): Diana Chan Yu, Jonathon Day, Howard Adler and Liping Cai
Exploring the Drivers of Corporate Social Responsibility at Chinese Hotels
Corporations increasingly are expected to not only generate profits but to behave in ways that are socially responsible. Corporate Social Responsibility (CSR) is a global phenomenon impacting companies in both developed and developing countries. The current qualitative study used interviews from 17 hotel managers in China to explore the key drivers for hotel management there to undertake socially responsible activities. The research revealed that managers were motivated to implement CSR due to belief in its long-term value for the company and due to traditional cultural beliefs. The managers expected CSR a... view moreĀ»