Xianyi Zeng | Author | SciTechnol | Journal of Fashion Technolog

Xianyi Zeng Author

xianyi.zeng@ensait.fr

Subjects of specialization
Fashion, Design, Textile , Clothes

Affiliation
GEMTEX, ENSAIT, 2 All

Biography

Professor GEMTEX, ENSAIT, 2 Allée Louise et Victor Champier, 59056 Roubaix, France. Publications are- Intelligent sensory evaluation: Concepts, implementations, and applications, A new method of ease allowance generation for personalization of garment design.

Publications

Research Article Open Access

Qualitative Analysis of Open- Ended Questions to Define Awareness of Ethical Fashion in Romania

Author(s):

Melissa Wagner, Sebastien Thomassey, Xianyi Zeng and Antonela Curteza

This research focuses on consumer behaviour analysis of Romanians as there is a lack of knowledge about their awareness of ethical fashion. The fashion industry and its concept of fast fashion, have negative impacts on the environment and society. The concept of slow or ethical fashion evolved, but consumer behaviour is important to reduce the impacts. Research in consumer behaviour aims at identifying consumer attitudes and consumption patterns. To understand customers and their expectations are increasingly important for the fashion business. This approach can analyse consumer awareness of ethics in fashion among Romanians from
an everyday perspective. The author conducted a cross-sectional study, a semi-structured focus group discussion with twenty p... view more»

DOI: 10.4172/2329-9568.1000167

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